How to Read a Price Sticker on a New Car

Car price sticker

While perusing the car lot at a dealership, it’s likely that you’ll come across a large sticker in each vehicle’s window. This window sticker provides important details, such as the price, that can be valuable to shoppers throughout their search for a new sedan, truck, or SUV. To make your shopping experience for a new vehicle even easier, our Ford dealership near Delphos encourages you to read each car’s window sticker to learn the following information:

1. Model Information

Usually located in the top left or right corner, you can find out about basic model information such as the engine and transmission combination, exterior and interior color, as well as the year and trim level.

2. Standard Equipment

This section reveals all the items and features that are included in the manufacturer’s suggested retail price (MSRP). Categories include safety and security, comfort and convenience, and mechanical and performance.

3. Warranty Information

If you want to know more about the car’s bumper-to-bumper and powertrain warranties, as well as any roadside assistance package offered by the manufacturer, you’ll find that information here.

4. Optional Equipment

In this area, you can learn about the vehicle’s factory-installed options, as well as options you can pick and choose. Make sure you discuss with your salesperson how each option can affect the car’s price.

5. Pricing Information

This part shows the base price, options and fees, the destination charge, and if the vehicle has any gas-guzzler tax. The total price of the vehicle is also sometimes listed here, but it typically occupies its own space.

6. Parts Content Information

Read this portion to discover where the car was assembled. Sometimes, this section will  include the percentage of American, Canadian, or other parts it contains.

7. Total Price

Here, you’ll find the total MSRP for the vehicle. You don’t necessarily have to pay this price, but it does give you a point of reference during the negotiation.

8. Fuel Economy Label

The fuel economy label breaks down the car’s fuel efficiency, helping you to compare the MPG numbers against other vehicles. Make sure you pay close attention to the combined MPG number, as this is the most important.

9. QR Code

If you scan this pixelated square on the window sticker with your smartphone, you’ll gain access to the Environmental Protection Agency (EPA) mobile website. From there, you can customize your driving stats to get personalized fuel economy data.

10. Safety Ratings

In this section, you’ll find valuable safety rating information from the National Highway Traffic Safety Administration (NHTSA) and/or the Insurance Institute for Highway Safety (IIHS).

Explore Our New Inventory at Statewide Ford Near Delphos

New vehicle showroom

We encourage our Delphos area auto shoppers to check out our incredible new Ford models for sale. As you browse through our lot, you’ll know just what to look out for on each car’s window sticker!

If you’d like more information on any of our Ford models, please don’t hesitate to contact us at (855) 430-6924.

Categories: New Inventory
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